Why Tuesdays?

I’ve been impatiently waiting for MUSE’s new album The 2nd Law for a few months. It is officially out today in the UK and tomorrow in the US, but I have been streaming it on iTunes for the past week, pre-ordered the digital download a month ago, and salivated over the teaser tracks and videos for the past few months.

Now that it’s the day before the release, I asked myself, why does new music come out on Tuesdays especially when our digital society is no longer bound by physical distribution and delays in the collection of purchasing statistics?

I asked the almighty Google and what was returned was an article from NPR.org, Why Albums Are Released On Tuesdays In The U.S., giving two primary reasons:

  1. Billboard magazine releases its charts on Wednesday, so releasing an album on Tuesday allows for seven days to calculate the total sales.
  2. Physical delivery of a physical product occurring over the weekend and on Mondays.

I like the tradition of having new music released on Tuesdays. It gives me something to look forward to, but I also recognize the need for change as physical products are eliminated.

  • Real-time buying statistics will replace a once-a-week publication.
  • Digital delivery can change a static, archaic business model into a vibrant and dynamic community built around immediacy and what we are willing to pay to have something before the official drop date.

The music industry is in a perpetual state of change, yet they appear to be living in a world of delusion, fear, nostalgia, and tradition. They will continue to exist, but they could have more.

Categorized as Thoughts

By Chris

Curiosity builder. Creative instigator. Spiritual explorer. Filmmaker. Podcaster. Writer.